How Many Pieces Are in a Jim Shore Blue Nativity Set? A Cost Controller’s Breakdown

By Jane Smith

If you’re here because you typed “jim shore blue nativity set” into a search bar, the short answer is: the Jim Shore blue nativity set is sold as a 10-piece set. But if you’re buying for a corporate client, the more useful answer is that piece count is only the first line in a much longer cost calculation. I’ve spent six Christmases buying these sets for clients, and the cheapest quoted set was never the one I reordered.

I’m a procurement manager at a mid-sized promotional products company. I manage an annual gifting budget of about $120,000, I’ve negotiated with more than 25 distributors and gift suppliers, and I’ve logged every holiday order in our cost tracking system since 2019. This isn’t a guide to the most beautiful figurine. This is a guide to the questions I ask before I submit a PO.

The short answer: piece counts vary, but the blue set is usually 10 pieces

Let’s answer the exact question. How many pieces in a nativity set? There is no universal answer. I have ordered a 3-piece set with only Mary, Joseph, and Jesus. I have ordered a 5-piece set that added a donkey and a cow. I have ordered 7-piece, 10-piece, 13-piece, and one 14-piece set that included the stable. The range is normal, so the first thing to verify is the SKU, not the photo.

The Jim Shore blue nativity set that shows up in most corporate gift searches is a 10-piece set. If I remember correctly, the figure list includes Mary, Joseph, Jesus, one angel, the three wise men, one shepherd, a donkey, and a cow. But don’t quote me on that exact lineup—the official Jim Shore product page is the final authority. What I can tell you is that “blue” means blue accents in the folk-art design, not a solid-blue figure. Put another way: the blue is the visual thread that ties the pieces together, not a paint bucket dumped over the scene.

What “piece count” actually means when you compare sets

Here is where a lot of people mix up numbers. A “piece” is one individual sculpted item. Some retailers count the stable as a piece. Some count a kneeling angel as part of the scenery and leave it out of the count. That’s why the same set can appear as “9 pieces” on one site and “10 pieces” on another. If you’re comparing Jim Shore to another brand, read the detailed item description, not just the headline.

In our procurement system, every Jim Shore item uses the prefix JIM-SHORE, which makes it easy to pull the exact set by item number. But even within the brand, “nativity set” can mean a 5-piece miniature or a 13-piece deluxe collection. Don’t assume the blue set is the same size as a previous year’s cream-and-red set. Last year, one of my vendors listed a “12-piece Jim Shore nativity set.” I almost approved it without checking because the photo looked exactly like the 10-piece set. (Note to self: always open the item details before sending the PO.) The item number was different, and the price was nearly 20% higher. The extra two pieces mattered to the client, so we ordered it, but I wanted to make that decision deliberately, not by auto-pilot.

How I cost out a Jim Shore blue nativity set for corporate gifting

For corporate gifting, I look at total landed cost, not unit price. My comparison looks like this:

  • Base price per set. This is the number everyone compares first.
  • Shipping per set, not per order. A 10-piece set in its original box is bulky. Freight pricing can change the winner.
  • Packaging and breakage buffer. We budget one extra set for every 12 shipped. Porcelain-like painted figures need a replacement strategy.
  • Guaranteed delivery window. In Q4, this is part of the cost, not an optional add-on.
  • Customization setup. If a client insists on adding a company logo to the gift box, there’s a setup cost. I usually tell them a logo on a nativity set box doesn’t add gift value, but that’s their call.

Once I have those numbers, I calculate a per-piece cost. If the blue 10-piece set is $120, the per-piece cost is $12. A 5-piece miniature at $70 has a per-piece cost of $14. On paper, the 10-piece set is the better value, and for a display gift, it usually is. But that’s not always true, which is the counter-intuitive part.

In Q2 2024, I compared the blue 10-piece set against a 13-piece deluxe set. The 13-piece set had a slightly lower per-piece price. When I added freight, the larger box weighed about 60% more, and shipping per unit was $5.40 higher. Add the breakage buffer, and the 13-piece set cost $1.75 more per delivered gift. On an order of 50, that’s $87.50 extra for a set that the client didn’t ask for. I stuck with the 10-piece and shipped the saved budget to a Rush replacement fund. (Which, honestly, is where most of our unplanned holiday money goes anyway.)

On “jim shore tea set figurine” searches

Another search phrase I see from procurement people is “jim shore tea set figurine.” Quick clarification: that is not part of the nativity set. A Jim Shore tea set figurine is a separate collectible figurine, usually a character holding a teapot or a teapot-shaped decoration. If a vendor says “comes with a matching tea set figurine” as a bundle bonus, ask for the exact item number and confirm it on Jim Shore’s official store. I once saw a listing that used “tea set” to describe a snowman mug and a miniature sleigh. (Ugh, bundle listings.) The nativity set is about the nativity, and the tea set figurine is about tea time. They are two different gift categories.

The shipping certainty math

This is the point where I will pay more without guilt. In Q4, standard ground shipping is a bet. If a set needs to arrive before a client’s holiday event, the extra money for expedited delivery is not a luxury; it’s an insurance premium.

Last December, I placed an order for 30 blue nativity sets for a client event on Dec 14. Standard ground estimate was Dec 10-17. Expedited was $58 more. I paid the $58. The standard-option queue would have missed the deadline, and the expedited shipment arrived on Dec 11. The $58 protected a $4,200 order and, more importantly, a relationship we’d built for four years. That’s the definition of paying for certainty.

I still kick myself for the year I didn’t check the piece-count list before ordering. I saw “Nativity Set with Additional Figures” and assumed it had a shepherd. It didn’t. The client had specifically asked for a shepherd, and I had to pay a $36 return label plus lose a Saturday fixing it. If I’d spent two minutes on the official product page, I’d have seen the actual lineup. That mistake is still in our cost tracking system, and now every PO requires a piece-count review.

Dodged a bullet when I double-checked quantities before approving a case-pack order. I was one click away from buying 10 cases instead of one case because the listing said “case of 10” but the photo showed a single set. The second digit in that quantity field would have charged us $5,800 instead of $580. So yes, I read the fine print before I click.

When this approach doesn’t apply

If you’re buying one Jim Shore blue nativity set for your own mantel, ignore most of this. The per-piece math matters less, the shipping difference is small, and you should buy the set that makes you happy. My framework is for a purchasing manager who has to make a decision for a shelf, a lobby, or a corporate gift box.

My experience is based on about 200 mid-range corporate orders with authorized U.S. distributors. I’ve only worked with domestic vendors, so I can’t speak to importing these sets into Europe, Australia, or Canada. Customs, VAT, and longer freight times change the calculation. If you’re buying for a church or a volunteer committee, your constraints are different; budget and tradition may matter more than per-piece value.

And one more limitation: I’m not talking about retired or limited-edition Jim Shore pieces. Those follow collector pricing, not piece-count logic. If you’re chasing a retired blue figurine, the total-cost framework still applies, but the price anchor is scarcity, not set size.

So the real answer to “how many pieces in a nativity set” is: it depends, and that’s the point. For the Jim Shore blue nativity set, the version I keep reordering has 10 pieces. Once you confirm the lineup, count the total landed cost. And if you’re within two weeks of a holiday deadline, pay for certainty. The cheapest quote is only the cheapest if everything arrives on time, in one piece, with every piece included.

Jane Smith

Jane Smith

I’m Jane Smith, a senior content writer with over 15 years of experience in the packaging and printing industry. I specialize in writing about the latest trends, technologies, and best practices in packaging design, sustainability, and printing techniques. My goal is to help businesses understand complex printing processes and design solutions that enhance both product packaging and brand visibility.